Innovators are beginning to understand that personalised travel – delivering extremely focused mobility solutions – is the way forward when it comes to future transport, and that providing a level of service that feels bespoke to an individual is fundamental to a smarter way of moving.

Personalised travel, which delivers efficiency, speed and cost-effectiveness; as well as variety, is also about making the experience of movement as seamless as possible, so that it no longer becomes a chore. It becomes an opportunity, which in itself can be enjoyed (Read more at InMotion).